The Remodeling Marketing Agency 140 Contractors Trust — Every One Made Their Money Back.
Specialized marketing for kitchen, bath, and home renovation contractors — built around design-driven buyers, Pinterest research behavior, Houzz portfolio competition, and the long sales cycle that turns a $50,000 kitchen from "someday" into "this fall." 140+ five-star reviews on Google. And we promise the same to you: make back your full investment in 90 days, or we work for free until you do.
30-minute conversation. No pitch. Honest fit assessment.
Specialized vs. Generalist
What Remodeling Marketing Should Actually Look Like.
Remodeling marketing is a specialized discipline. Your buyer has been pinning kitchen ideas to a Pinterest board for 8 months. She's bookmarked 14 Houzz portfolios. She watches HGTV every weekend. And right now, she's trying to decide which 3 contractors she'll invite into her home for design consultations that will lead to a $40,000 to $100,000 decision. Generalist agencies optimize for "leads." Remodeling marketing has to optimize for booked design consultations that close — and the operational realities of long sales cycles, design-driven decision-making, and portfolio-heavy competition.
When you hire a generalist agency, you become their remodeling training. When you hire a specialized remodeling marketing agency, you get pre-built Pinterest campaigns, Houzz Pro optimization, before/after content workflows, and design-consultation-focused landing pages that already work in your industry. Same monthly investment. Radically different first 90 days.
Sound Familiar?
Why Most Remodeling Contractors Hate Their Marketing.
You've been juggling three vendors who don't talk to each other. Your Google Ads agency doesn't run Pinterest. Your social media person posts stock images of granite countertops. Your Houzz profile hasn't been updated in 18 months. Nothing compounds. Nobody owns the result. Meanwhile, Re-Bath and Bath Fitter are running TV ads to the same homeowners you're trying to reach.
Your portfolio is your biggest asset — and nobody is using it
You have hundreds of beautiful project photos. Most agencies post them randomly to Instagram and call it a day. They don't run Pinterest, don't optimize your Houzz profile, don't build before/after retargeting campaigns, and don't create case-study landing pages. Your best content is your portfolio, and generalist agencies waste it.
You're competing with national franchises with deeper pockets
Re-Bath, Bath Fitter, Kitchen Tune-Up, West Shore Home, and Kohler LuxStone spend more on national TV in a month than you spend on marketing in a year. Generalist agencies try to outspend them — and lose. Specialists out-position them: custom design capability, real portfolio depth, in-home design consultation quality, and the trust signals homeowners value when committing to a $50,000+ renovation.
Tracking is broken — and the long sales cycle hides it
Remodeling has a 3-6 month sales cycle. Most agencies report on "leads" but can't tell you which channel generated the lead that closed 12 weeks later. 80% of "bad campaigns" we audit are running on misconfigured tracking — missing phone calls, missing Pinterest traffic entirely, or not connecting BuilderTrend / JobTread data back to ad accounts. You can't optimize what you can't measure.
You're getting bad-fit leads who waste design consultations
Generalist agencies optimize for "leads" — so you get more form fills from homeowners who can't afford $40K kitchens, or who want a "rough estimate" without a consultation. They don't qualify lead intent, don't disclose financing options upfront, and don't pre-frame the design consultation. Your sales rep shows up to a $0 job because the lead was never going to buy. Lead quality, not lead quantity, is what drives revenue in remodeling.
Real Client Data
What Specialized Remodeling Marketing Actually Delivers.
When every client we've worked with for five years has been a home service contractor — including direct experience with Kitchen and Bath Plus — the patterns get obvious fast. The numbers below are real cost-per-qualified-lead figures from accounts we manage today across the home services niche.
When a generalist agency takes over your remodeling marketing, they're starting from zero. They don't know remodeling's negative keyword patterns (the 300+ terms that need to be excluded on day one — kitchen design software, DIY tutorials, IKEA hacks, HGTV episode searches, free remodel quotes, cabinet hardware lookups). They don't know how to structure campaigns by service category (full kitchen remodel vs. cabinet refacing vs. countertop replacement all bid completely differently for a reason). They don't know the design-consultation-first landing page approach that turns a Pinterest browser into a $60,000 kitchen client.
So they guess. They run broad-match campaigns, ignore Pinterest entirely, post stock images of cabinets, and report on "engagement" because the booked design consultations aren't there. Three months in, you're frustrated. Six months in, you fire them. Sound familiar?
We've already learned this for remodeling. Our negative keyword lists are pre-built from five years of running home services accounts including direct kitchen and bath client experience. Our Pinterest playbook is tested. Our before/after content workflows are dialed in. Our design-consultation booking funnels convert. You're not the experiment. You're the next deployment.
The numbers on the right are real cost-per-qualified-lead figures from accounts we currently manage. Compare to industry-typical remodeling CPLs and you'll see what specialization buys you.
Real Brands That Last Client CPLs
Cost per qualified lead — actual numbers from accounts we manage today.
Remodeling Services We Market
Every Remodeling Service Category, Mapped to Its Own Playbook.
Remodeling isn't one service — it's a dozen, with wildly different ticket sizes and buyer behavior. A bathroom vanity install is a $3,500 weekend project. A whole-home renovation is a $250,000 six-month build. Each one has a different searcher, a different ad budget, a different conversion rate, and a different unit economic. We map every service category to its own campaign structure, landing page, and follow-up sequence.
Run remodeling plus another trade (windows, roofing, design-build)? We handle that too — let's talk.
What's Included
One Team. Every Channel. One Strategy.
Most remodeling contractors hire us for all of it — because when every channel is run by the same team with the same strategy, the results don't just add up. They multiply.
Google Ads Management
Full campaign build for kitchen remodeling, bathroom remodeling, whole-home renovation, cabinets, countertops, and home additions — separate ad groups, separate landing pages, separate negative lists. Weekly optimization tuned to design consultation booking rates, not just clicks.
Meta Ads & Facebook Lead Ads
The second most important channel for remodeling — homeowners spend weeks researching before booking. Facebook Lead Ads capture them at the awareness stage, retargeting brings them back with portfolio photos, and lookalike audiences from your closed customer list scale what already works.
Pinterest Marketing
The most underused channel in remodeling — and the most important. Your buyers spend hours on Pinterest pinning kitchen ideas, bathroom inspiration, and color palettes for 3-6 months before they ever contact a contractor. We run Pinterest campaigns built around your portfolio photos.
Houzz Pro Optimization
Houzz is the industry-specific platform where remodeling buyers research contractors, read reviews, and compare portfolios. We optimize your Houzz Pro profile, manage project uploads, respond to review requests, and run Houzz Ads.
Social Media + Before/After Production
You send photos and videos from job sites — kitchen demo days, cabinet installs, finished bathroom reveals, customer reactions. We handle daily posting, remodeling-specific captions, hashtag strategy, plus retargeting ads. Before/after reels are some of the highest-performing content in the entire trade.
Email Marketing & Long-Cycle Nurture
Remodeling has one of the longest sales cycles in home services — 3 to 6 months from first touch to signed contract. Email nurture is what keeps you top-of-mind during the research phase. Design inspiration emails, financing offer reminders, project galleries, customer testimonials — all sequenced to move researchers toward booking a design consultation.
Google & Houzz Review Generation
A systematic approach to getting more 5-star reviews from happy remodeling customers — on Google, Houzz, and Facebook. Reviews matter even more in this vertical because the buying decision is high-stakes.
Google Business Profile Management
Your GBP fully optimized — service categories, posts, before/after photos of completed projects, Q&A, financing badges. For remodeling, this is the difference between showing up in the local 3-pack on "kitchen remodel near me" or being invisible while Re-Bath and Bath Fitter dominate the map.
Website Design & Optimization
Your website is your portfolio — homeowners spend 30+ minutes browsing project galleries before booking a consultation. We handle load speed, project gallery layouts, financing CTAs, design consultation booking flows, and the trust signals remodeling buyers look for before committing.
SEO & Local SEO
On-page SEO, content built around what your customers actually search ("kitchen remodel cost," "bathroom remodel ideas [city]," "small kitchen renovation"), and local SEO so you show up when buyers look. Paid ads are leads this week; SEO is the leads you stop paying for.
Lead Tracking & CRM Integration
Every lead tracked through WhatConverts — phone calls, form fills, chats, Meta Lead Ads, Houzz inquiries. We integrate with BuilderTrend, JobTread, Co-Construct, JobNimbus, MarketSharp, Salesforce, HubSpot, and other remodeling CRMs.
Monthly Strategy Calls + Reporting
30-minute call with the operator running your account. No junior account manager handoff. Real strategy, real decisions, real accountability — same person every time.
Digital Marketing for Remodeling
Why Remodeling Digital Marketing Looks Nothing Like E-commerce or SaaS.
Remodeling digital marketing is built around a fundamentally different customer journey. Your buyer is making a $40,000 to $100,000+ home improvement decision that will affect how they live for the next 20 years. They're not impulse buying. They research for 3 to 6 months, build mood boards on Pinterest, browse hundreds of Houzz portfolios, watch HGTV every weekend, and only commit after a design consultation that proves you understand their vision. Generic digital marketing agencies optimize for clicks and impressions. Remodeling marketing has to optimize for design consultation booking rate, consultation-to-contract rate, and average project value.
That's why effective remodeling marketing requires service-specific landing pages (kitchen remodel vs. bathroom remodel vs. whole-home bid differently), Pinterest and Houzz campaigns alongside Google Ads, design-consultation-focused CTAs, long-cycle email nurture sequences, and conversion tracking that connects every lead back to closed revenue inside your project management CRM. It's not just marketing — it's an operational system built around how remodeling contractors actually win projects.
The Multiplier Effect
Why All-In-One Beats Best-Of-Breed.
When every channel is managed by the same team with the same strategy, results don't just add up — they multiply. Here's how it plays out for remodeling.
One Portfolio, Every Channel
Your kitchen and bath portfolio doesn't just live on Instagram. It powers Pinterest campaigns, Houzz Pro listings, Google Ads imagery, Meta carousels, and email nurture sequences. Same content, working across every channel — that's a force multiplier no best-of-breed setup can match.
Cross-Channel Retargeting
Someone clicks your "kitchen remodel" ad but doesn't book? They see your Instagram reel the next day. Then a Pinterest pin of a similar kitchen. Then a financing email. Then a Facebook ad with a customer testimonial. Multiple touchpoints close more high-ticket remodels.
Paid Now, SEO Forever
Google Ads, Meta Ads, and Pinterest bring design consultations this week. Your website and SEO build the leads you eventually stop paying for. Run together, paid spend funds growth while organic ranks build underneath — each quarter better than the last.
Names Don't Matter — Specialization Does
Remodeling Marketing Company. Remodeling Marketing Agency. Same Job.
Some contractors search for a "remodeling marketing company." Others type "remodeling marketing agency." Plenty just search "marketing for remodelers," "kitchen and bath marketing agency," or "marketing agency for remodeling contractors" and click whoever shows up first. Whatever name you use, the question underneath is the same: who can actually move the needle on your remodeling business?
We're a remodeling marketing company built exclusively for the trades. Whether your search uses singular or plural, agency or company, our answer is the same — five years inside the home services niche with direct kitchen and bath client experience, 140+ five-star reviews, the industry's best 90-day revenue guarantee, and remodeling marketing built from the ground up around how contractors actually win design consultations and close $50,000+ projects. Same operator, same playbook, same results — regardless of what you called us in the Google search bar.
Case Study
Kitchen and Bath Plus: 735 to 18,000+ Followers, 337K+ Views.
Kimberly Canada's kitchen and bath remodeling company hired us to take over social media. The first week, her account grew from 735 to over 5,000 followers. Today it sits at over 18,000 — with 337,000+ total views and steady inbound DMs from homeowners requesting design consultations. The same playbook we use for Kimberly is what we deploy on every remodeling account.
Real Contractors. Real Results.
What Happens When Everything Works Together.
Paid leads, social growth, email reactivation — different channels, same operator, one strategy. Here's what that looks like in their words.
"I still am in shock. They took over our social media and in one week our account grew from 735 to over 5,000 followers. I'd tried everything to grow our following and couldn't. As soon as they posted their reel, it blew up."
"The work Brands That Last does for us on social media is incredible. They go to every location, take the photos and videos, and create amazing reels for us. Our account has grown to over 7.1K followers and it keeps growing."
"I was skeptical because I've been promised a lot by other companies and gotten screwed over. But Brands That Last over delivered on everything. Seeing the leads come in each month continues to blow me away."
"The amount of times I've been lied to by digital marketing agencies is too many to count. They built trust slowly by actually doing what they said. Now we're getting the most leads we've ever gotten for our pool renovation company."
"Our website took 10 seconds to load and they fixed it fast. Then they set up proper tracking, fixed our landing pages, and the leads started pouring in. These guys go above and beyond for us."
"Every month we get three to five leads from old customers who say 'you must have read my mind.' It happens like clockwork. They're always so creative with the emails — I'm thankful for their work turning our clients into lifetime customers."
Any agency can buy a badge. 140 home service contractors took the time to leave us five stars. Read them yourself →
Honest Qualification
Are We the Right Fit for Your Remodeling Business?
We don't take every remodeling contractor who reaches out. As a specialized home services marketing agency, we only work with businesses where we're confident we can deliver. Here's how to tell if that's you.
You should book a call if…
- You run a remodeling business doing $500K+ annually (kitchen, bath, whole-home, or general)
- You're tired of juggling three vendors who don't talk to each other
- You can book design consultations within 48 hours of a lead coming in
- You have a real portfolio of completed projects we can work with
- You offer financing options to your customers
- You want one team running every channel with one unified strategy
We're not the right fit for…
- Restaurants, dentists, lawyers, SaaS, ecommerce, real estate — we don't do those
- Anyone shopping primarily on price who wants the cheapest agency they can find
- Remodeling businesses without a portfolio or who can't dispatch consults promptly
- Anyone who wants quick wins but won't fix broken tracking or websites first
- Agencies looking to white-label our work — we work directly with contractors only
Nick Beecher · FounderWho You're Actually Hiring
You're Not Hiring an Agency. You're Hiring Me.
My father was a blue collar guy. I grew up watching him work with his hands, do what he said he'd do, and get the job done — no excuses. That's the world I come from, and it's the only world I want to work in.
So I built Brands That Last around it. I don't take restaurants, dentists, or SaaS startups — I work with remodeling contractors and other home service operators, the people who build, install, and finish things for a living. When you hire us, you're not getting passed to a junior account manager who's never been on a job site. You get me, and a team that's already running a kitchen and bath remodeling account today.
I'm also a man of faith, and I run this business that way. 10% or more of every dollar this company earns goes to my church. I tell you that not as a pitch — just so you know the kind of operation you'd be working with. When I make you a guarantee, I mean it. My name is on it.
"I still am in shock. They took over our social media and in one week our account grew from 735 to over 5,000 followers. I'd tried everything to grow our following and couldn't."
"Incredibly client-focused, honest, and professional. A man of faith who understands marketing and brings a thoughtful, strategic approach. I wouldn't hesitate to recommend Nick to anyone."
The Best Guarantee in Remodeling Marketing
We Generate Your Full Investment Back
in 90 Days — or We Work for Free.
We are so confident in what we do that we will make you this promise: in your first 90 days, we will generate enough revenue to cover your entire investment — ad spend included. If we do not, we keep working for free until we do.
The only thing we ask? Answer your phone and book the design consultation.
Most agencies will not make this promise.
We make it because we deliver every time.
Investment Levels
Three Engines. One Guarantee. Built for Where You Are.
Every package is run by the same operator with five years in home services and direct kitchen and bath client experience — and every package is backed by the industry-best 90-day revenue guarantee. Monthly strategy calls included on every tier. No contracts. Your exact investment is determined on the call based on your remodeling specialties, market, and growth goals.
- Google Ads management — kitchen remodel, bath remodel, whole-home campaigns
- Conversion tracking setup from day 1
- Website optimization — speed, portfolio galleries & consultation booking fixes
- Local SEO foundation — Google Business Profile, Maps & citations
- Google & Houzz Review generation system
- Monthly reporting + 1 strategy call
- Everything in Growth, plus:
- Ongoing SEO — on-page optimization & remodeling service content
- Social media management — daily posting from your job site content
- Meta Ads + Facebook Lead Ads
- Pinterest Marketing — the most underused channel in remodeling
- Houzz Pro optimization & review management
- Bi-weekly strategy calls
- Everything in Scale, plus:
- Full website design / redesign built to convert remodeling traffic
- Aggressive SEO — content velocity & local authority building
- Weekly email marketing & long-cycle design consultation nurture
- Paid social campaigns for financing & whole-home renovation promotions
- Full CRM integration (BuilderTrend, JobTread, JobNimbus)
- Weekly strategy calls & priority support
Running design-build alongside remodeling, or multiple locations? Custom scopes available — these tiers are starting points, not limits. Not sure which fits? Book your free strategy call and we'll tell you honestly what your business actually needs.
Want the Fastest Path to Results? Pay Upfront.
Pay your 90-day pilot upfront on any tier and we'll prioritize your onboarding ahead of monthly clients — plus lock in your rate for 12 months even if our pricing increases. Same service. Same industry-best 90-day revenue guarantee. Simpler billing, faster start.
Common Questions
Things Remodeling Contractors Ask Us.
How is pricing determined for a remodeling marketing agency engagement?
How do you handle Pinterest, Houzz, and Instagram for kitchen and bath remodelers?
What does the 90-day guarantee actually cover?
How do you compete against Re-Bath, Bath Fitter, Kitchen Tune-Up, and West Shore Home?
Will you market my financing offers and design consultations?
How fast do I see results from remodeling marketing?
Do you integrate with BuilderTrend, JobTread, JobNimbus, or other remodeling CRMs?
Do you build websites and handle SEO for remodeling contractors?
Do I own everything — accounts, content, audiences?
What's the difference between a remodeling marketing company and a remodeling marketing agency?
Apply for a Strategy Call
Let's Find Out If We're the Right Fit
We don't take on every remodeling contractor that reaches out. We take on businesses where we're confident we can deliver real, measurable results — and we tell you honestly if that's not the case.
Fill out the form below so we can prepare your free custom audit before the call. When we talk, you'll get a clear picture of what's possible — what channels make sense for your remodeling business, what your local competitors are doing, and what it would look like to work together.
We work with one remodeling contractor per market. If you're in a competitive metro, the spot may already be taken — worth checking sooner rather than later.
Apply for Your Free Strategy Call
A few quick questions so we can prepare your custom audit before we talk.
✅ You're all set!
We'll review your business and be in touch within 1 business day to schedule your call.
Or call us now if you'd prefer.
Stop Juggling Vendors. Get a Remodeling Specialist.
Five years in home services. Direct kitchen and bath client experience. 140+ five-star reviews. The only remodeling marketing agency with an industry-best 90-day revenue guarantee. Let's talk.