Brands That Last | Roofing
The Roofing Marketing Agency Contractors Trust. Backed by The 90-Day Revenue Guarantee.
The specialized marketing agency for roofers, built around storm cycles, insurance restoration, LSA lead quality, and replacement-job economics (for example, $10K–$25K+ tickets). 140+ five-star reviews on Google. And I promise the same to you: make back your full investment (my fee and your ad spend) in 90 days, or I keep working free until you do.
Free custom audit before we ever talk. No pitch, and it's backed by The 90-Day Revenue Guarantee.
Built for the Trades
What a Real Roofing Marketing Agency Should Deliver.
Roofing marketing is a specialized discipline. Your buyer has water dripping into their kitchen, or just survived a hailstorm, or got told their 18-year-old roof is on borrowed time. They're stressed. They're searching for a marketing agency for roofers that actually understands the trade. I optimize for signed replacement contracts, not just leads, and for the realities of LSA spam, storm-driven demand spikes and insurance restoration workflows.
When you hire me, you get pre-built negative keyword lists (DIY searches, material lookups, employment queries, calculator tools), trade-specific landing page templates and LSA lead-quality workflows that already work in roofing, so your first 90 days start fast.
Sound Familiar?
Why Most Roofing Contractors Hate Their Marketing.
Roofing runs on two clocks: storm season and the slow, steady replacement market. When a storm hits, out-of-state crews flood your area with ads. When it's calm, homeowners with 20-year-old roofs take months to decide. I plan for both, across your Google Ads and LSA.
Your LSA account is full of price shoppers
Free-estimate fishing, out-of-area inquiries, duplicate quotes from people collecting bids. They all charge you. I review every LSA lead in WhatConverts, flag the junk and tune service types and areas to cut it.
I only work with home service contractors
No restaurants, dentists or SaaS startups. Just contractors, so I already know what a real lead in your trade looks like.
You can't tie a signed contract to an ad
I connect calls and forms to JobNimbus, AccuLynx, Roofr or ServiceTitan so you see signed contracts by source.
I keep a storm-response playbook ready
When the hail hits, out-of-state crews show up with bigger ad budgets and no brand to defend. I keep a storm-response playbook ready, so you reach affected homeowners fast instead of fighting for repair leads while the replacements walk past. Here's how to get roofing leads in Florida after hurricane season, when storm calls fade and replacement season opens up.
Built for Home Services
What a Specialized Roofing Marketing Agency Actually Delivers.
For six years my work has centered on home service contractors, so the patterns get obvious fast.
When I take over your roofing marketing, I start with what I already know: roofing's negative keyword patterns (material lookups, DIY searches, employment queries, calculator tools), campaigns built by service category (repair, replacement and insurance restoration bid differently), and tracking that ties every lead back to a booked job, so you can see which campaigns actually make you money.
Atlantic hurricane season runs June 1 to November 30, and in Florida that sets the roofing calendar. I keep a storm plan ready: budgets that scale the day after, storm-damage pages already live, and GBP updated to show you're taking calls. Then I pivot to replacement and inspection campaigns once the storm calls fade.
Roofing Services I Market
Every Roofing Service Category, Mapped to Its Own Playbook.
Roofing isn't one service. It's a dozen, with wildly different ticket sizes and buyer behavior. For example, a roof repair might be a $400 same-week call and a full replacement a $20,000 multi-day project. I map every service category to its own campaign structure, landing page, and follow-up sequence.
Run roofing plus another trade (siding, gutters, windows)? I handle that too. Let's talk.
What's Included
One Operator. Every Channel. One Roofing Plan.
Most roofing contractors hire me for all of it, because when I run every channel with one strategy, the results don't just add up. They multiply.
Google Ads Management
Full campaign build for roof repair, replacement, storm damage, inspection, and commercial: separate ad groups, separate landing pages, separate negative lists. Weekly optimization tuned to your local storm and replacement cycle.
Local Service Ads (LSA) Management
The most important channel in roofing, and the worst when neglected. I actively manage bidding by service category, track every lead in WhatConverts, flag spam and bad-fit leads, tune service types and areas to cut bad leads, respond to reviews, and coordinate LSA budget against Google Ads so you don't pay twice for the same searcher.
Retargeting
Facebook and Instagram retargeting ads that bring back the people who clicked your Google Ad or visited your site but didn't call or book.
Google Review Generation
A systematic approach to getting more 5-star reviews from happy roofing customers. More reviews means higher LSA rankings, more inbound calls, and faster trust-building when a homeowner with a leak is panic-searching at 8am.
Google Business Profile Management
Your GBP fully optimized: service categories, posts, photos, Q&A, after-hours response. For roofing, this is the difference between showing up in the local 3-pack on "roofers near me" or being invisible.
Website Design & Optimization
From conversion fixes on your current site to a full redesign. I handle load speed (critical for the homeowner on mobile after a storm), service-specific landing pages, click-to-call CTAs, and the trust signals roofing buyers look for before signing, for example, a $15K contract.
SEO & Local SEO
On-page SEO, content built around what your customers actually search ("roof leak repair," "shingles missing after storm"), and local SEO across Google Business Profile, Maps, and citations, so you show up when buyers look. Paid ads are leads this week; SEO is the leads you stop paying for.
Lead Tracking & CRM Integration
Every lead tracked through WhatConverts: phone calls, form fills, chats. I integrate with JobNimbus, AccuLynx, Roofr, ServiceTitan, and other roofing CRMs so you can see which channel drove which signed contract.
Monthly Strategy Calls + Reporting
30-minute call with the operator running your account. No junior account manager handoff. Real strategy, real decisions, real accountability. Same person every time, every storm.
Digital Marketing for Roofing
Why Roofing Digital Marketing Looks Nothing Like E-commerce or SaaS.
Roofing digital marketing is built around a fundamentally different customer journey. Your buyer's ceiling is dripping at 7am after a hailstorm. They need help today, not next month. They're not researching for weeks. They're calling, getting on schedule, and signing within 48 hours. Awareness and engagement don't book jobs. A roofing marketing agency has to optimize for speed-to-lead, trust-at-first-impression, and dispatch-ready intent.
That's why effective roofing marketing requires service-specific landing pages (repair vs. replacement vs. insurance restoration bid differently), click-to-call routing instead of email forms, Local Service Ads alongside paid search, and conversion tracking that connects every lead back to revenue inside your CRM. It's not just marketing. It's an operational system built around how roofing contractors actually win contracts.
The Multiplier Effect
Why All-In-One Beats Best-Of-Breed.
When I manage every channel with one strategy, results don't just add up. They multiply. Here's how it plays out for roofing.
Consistent Messaging
Your Google Ads, LSA, Meta ads and website all tell the same roofing brand story. Customers see you everywhere they look, building familiarity before they ever pick up the phone with a leaking roof.
Cross-Channel Retargeting
Someone clicks your "roof replacement" ad but doesn't convert? They see your retargeting ad on Facebook or Instagram the next day. Then a Google Review notification. Multiple touchpoints close more high-ticket replacements.
Paid Now, SEO Forever
Google Ads and LSA bring service calls this week. Your website and SEO build the leads you eventually stop paying for. Run together, paid spend funds growth while organic ranks build underneath, and each storm season gets better than the last.
What You Searched Is What I Do
Roofing Marketing Agency. Marketing Agency for Roofers. Roofing Marketing Companies. Same Answer.
Every roofer who finds me searched something a little different. Some searched roofing marketing agency. Others typed marketing agency for roofers. Plenty searched roofing marketing company, roofing marketing companies, or just "marketing for roofing contractors" and clicked whoever showed up first. Whether you're looking for a roofing marketing company, a marketing agency for roofers, or just someone who actually understands the trade, you're in the right place.
The search term doesn't matter. The question underneath every one of them is the same: which roofing marketing companies actually understand storm cycles, LSA spam, insurance restoration, and the difference between a repair lead and, for example, a $20K replacement lead? I've spent six years building the answer to that question. 140+ five-star reviews. The 90-Day Revenue Guarantee: your investment back, or I work free. And roofing marketing built from the ground up around how contractors actually win signed contracts, not just clicks. Same operator, same playbook, regardless of how you searched for me.
Case Study
What 6 Years of Home Services Marketing Looks Like.
One of my home service clients had their office manager call me thinking I was spamming the form. They weren't. They were real leads. The same playbook I used for them is what I deploy on every roofing account on day one.
Real Contractors. Real Results.
What Happens When Everything Works Together.
Paid leads, SEO, retargeting: different channels, same operator, one strategy. Here's what that looks like in their words.
"I run a pool service company in Lake County and reached out to Nick at Brands That Last for some marketing advice. What I got was more valuable than I expected — a real consultation, not a sales pitch. He understands the local home service business inside and out and gave me clear, actionable guidance on how to attract more customers right here in Lake County. Nick has the experience and the heart to actually help small business owners win. If you're a local service business owner anywhere in Lake County, do yourself a favor and talk to him. Thanks Nick!"
"The work Brands That Last does for us on social media is incredible. They go to every location, take the photos and videos, and create amazing reels for us. Our account has grown to over 7.1K followers and it keeps growing."
"I still am in shock. They took over our social media and in one week our account grew from 735 to over 5,000 followers. I'd tried everything to grow our following and couldn't. As soon as they posted their reel, it blew up."
"Every month we get three to five leads from old customers who say 'you must have read my mind.' It happens like clockwork. They're always so creative with the emails. I'm thankful for their work turning our clients into lifetime customers."
140+ home service contractors took the time to leave me five stars. Read them yourself →
Honest Fit Check
Am I the Right Fit for Your Roofing Business?
I don't take every roofing contractor who reaches out. As a specialized roofing marketing agency, I only work with businesses where I'm confident I can deliver. Here's how to tell if that's you.
You should book a call if…
- You're a $500K+ roofer who services your own territory year-round
- You can inspect and quote within a day or two
- You want replacements, not just repairs
I'm not the right fit for…
- Restaurants, dentists, lawyers, SaaS, ecommerce, real estate: I don't do those
- Anyone shopping primarily on price who wants the cheapest agency they can find
- Storm-chasing operations that don't service their own territory year-round
- Anyone who wants quick wins but won't fix broken tracking or websites first
- Agencies looking to white-label my work: I work directly with contractors only
Nick Beecher · FounderWho You're Actually Hiring
You're Not Hiring an Agency. You're Hiring Me.
My father was a blue collar guy. I grew up watching him work with his hands, do what he said he'd do, and get the job done. No excuses. That's the world I come from, and it's the only world I want to work in.
So I built Brands That Last around it. I don't take restaurants, dentists, or SaaS startups. I work with roofing contractors and other home service operators, the people who build, install, and fix things for a living. When you hire me, you're not getting passed to a junior account manager who's never set foot on a roof. You get me, someone who actually understands roofing.
I'm also a man of faith, and I run this business that way. A meaningful amount of what I earn goes to my church and ministry partners. I don't say that as a pitch; it's just who I am.
When I make you a guarantee, I mean it. My name is on it.
"Incredibly client-focused, honest, and professional. A man of faith who understands marketing and brings a thoughtful, strategic approach. I wouldn't hesitate to recommend Nick to anyone."
"Brands That Last manages my social media and the content is excellent. They post for me every day. Their most recent reel had over 6,600 views, the most I've ever had."
My Fee and Your Ad Spend, Back in 90 Days
Make back your full investment in 90 days,
or I keep working free until you do.
I'm so confident in what I do that I'll make you this promise: make back your full investment (my fee and your ad spend) in 90 days, or I keep working free until you do.
The only thing I ask? Answer your phone and inspect the roof.
I put it in writing so you can hold me to it. See My Promise for the full terms.
→ Hold Me to It: Get Your Free AuditInvestment Levels
Three Engines. One Guarantee. Built for Where You Are.
Every package is run by me, with six years in home services, and every package is backed by The 90-Day Revenue Guarantee. Monthly strategy calls included on every tier. 90-day starting commitment, then month to month. Packages start at $2,497/month. Your exact investment is determined on the call based on your service mix, market, and growth goals.
- Google Ads management: repair, replacement, inspection campaigns
- Conversion tracking setup from day 1
- LSA setup & lead quality tracking
- Website optimization: speed, landing pages & click-to-call fixes
- Local SEO foundation: Google Business Profile, Maps & citations
- Google Review generation system
- Monthly reporting + 1 strategy call
- Everything in Growth, plus:
- Ongoing SEO: on-page optimization & roofing service content
- Facebook + Instagram retargeting ads
- Local Service Ads (LSA): full management + lead quality tracking
- Bi-weekly strategy calls
- Everything in Scale, plus:
- Full website design / redesign built to convert roofing traffic
- Aggressive SEO: content velocity & local authority building
- Paid social campaigns for storm response & inspection promotions
- Full CRM integration (JobNimbus, AccuLynx, Roofr, ServiceTitan)
- Weekly strategy calls & priority support
Running multiple locations, commercial roofing alongside residential, or storm-restoration crews? Custom scopes available. These tiers are starting points, not limits. Not sure which fits? Book your free audit and I'll tell you honestly what your business actually needs.
Common Questions
Things Roofing Contractors Ask Me.
How is pricing determined for a roofing marketing agency engagement?
How do you handle Local Service Ads (LSA) for roofing contractors?
What does The 90-Day Revenue Guarantee actually cover?
Do you handle storm season and insurance restoration marketing?
Will you market my roofing inspections and maintenance programs?
How fast do I see results from roofing marketing?
Do you integrate with JobNimbus, AccuLynx, Roofr, or other roofing CRMs?
Do you build websites and handle SEO for roofing contractors?
Do I own everything, including accounts, content, and audiences?
Do you only work with roofing, or are you really a general home services agency?
What's the difference between a roofing marketing company and a roofing marketing agency?
Central Florida
Areas I Serve
Roofers from Eustis to Orlando use me to fill the schedule after storm season and before the next one. Find your town:
Get Your Free Audit
Get a Free Roofing Marketing Audit
I don't take on every roofing contractor that reaches out. I take on businesses where I'm confident I can deliver real, measurable results, and I tell you honestly if that's not the case.
Fill out the form and I'll build your free custom audit before we talk. You'll get a clear picture of what's possible: what channels make sense for your roofing business, what your competitors are doing, and what it would look like to work together.
One roofing contractor per market. If you're in a competitive metro, the spot may already be taken. It's worth checking sooner rather than later.
Get Your Free Roofing Marketing Audit
A few quick questions so I can build your custom audit before we talk.
✅ You're all set!
I'll build your free audit and be in touch within 1 business day.
Or call me now if you'd prefer.
Stop Juggling Vendors. Get a Roofing Marketing Agency That Delivers.
Six years in home services. 140+ five-star reviews. Make back your full investment in 90 days, or I work free until you do. Let's talk.